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Google Ads Updates Mobile Speed Score for Landing Pages by @MattGSouthern

Search Engine Journal - Tue, 02/19/2019 - 21:41

Google Ads has changed the way it calculates mobile speed score, which is located in the Landing Pages tab.

The post Google Ads Updates Mobile Speed Score for Landing Pages by @MattGSouthern appeared first on Search Engine Journal.

New Audi feature helps drivers catch more consecutive green lights

Mashable - Social Media Marketing tips - Tue, 02/19/2019 - 21:20

More Audi drivers can experience that rush from hitting a stretch of green traffic lights in a row. 

The car maker previously showed off its Traffic Light Information system about two years ago to give drivers more information about red lights and how long they'd be waiting. But this week Audi is all about green light information. 

With what Audi is calling Green Light Optimized Speed Advisory (GLOSA), drivers are connected to city infrastructure and can "game" the system by going a recommended speed limit. The dash indicates the best speed to catch the "green wave" based on the car's position, speed limits in the area, and signal timing. It's not that far off from the premise of timed streetlights to encourage driving the speed limit, but it's a helpful boost. Read more...

More about Audi, Traffic Lights, Connected Car, Vehicle To Infrastructure, and Tech

Legendary scientist who predicted climate change effects dead at 87

Mashable - Social Media Marketing tips - Tue, 02/19/2019 - 21:04

In 1975, geologist Wallace Broecker penned a scientific paper warning about the still little-discussed concept of "global warming." Forty-four years later Broecker has died at 87, but not before proving himself a legendary earth scientist, repeatedly underscoring that amassing carbon dioxide in the atmosphere has stoked relentless climate change.

Ancient air trapped in ice cores proves, indisputably, that Earth's carbon dioxide (CO2) concentrations are the highest they've been in at least 800,000 years — though other measures show that CO2 concentrations are now likely the highest they've been in 15 million years. The planet is responding: 18 of the last 19 years have been the warmest on recordRead more...

More about Science, Global Warming, Climate Change, Science, and Climate Environment

Brilliant Girl Scout sells Samoas with the help of shirtless Jason Momoa

Mashable - Social Media Marketing tips - Tue, 02/19/2019 - 21:01

A brilliant Girl Scout knows her customers very well — what sells better than shirtless superheroes and clever puns?

Look, the free market is tough, and when every other kid in your school is also hawking their sugar-laden wares, you have to do whatever it takes to stand out. From setting up shop in front of cannabis dispensaries to getting the attention of Childish Gambino himself, few are more business savvy than Girl Scouts.

SEE ALSO: Dad and daughter Girl Scout cookie song is simply a work of genius

Fifth grader Charlotte Holmberg took her marketing strategy to a whole new level by slapping a very shirtless Jason Momoa onto the iconic Samoa boxes. Rebranding them as "Momoas," Jason Momoa smolders back at you from behind the caramel-covered coconut-dusted cookies.  Read more...

More about Girl Scouts, Jason Momoa, Culture, and Web Culture

Cat comes to the rescue and unlocks door for its owner stuck outside

Mashable - Social Media Marketing tips - Tue, 02/19/2019 - 20:13

Breaking news: A cat made itself useful. No, really! 

When student Gabby Tropea found herself  accidentally locked out of her house, she decided to try the back sliding door. Unfortunately, that turned out to be locked, too. This is where Boco, her cat comes in.

The rear door was locked with a wooden bar, which needed to be removed. Tropea managed to trick Boko into clawing at the bar by tapping on the glass, and eventually, Boko managed to unlock the sliding door.

SEE ALSO: Very good dog opens the door for owner after she gets locked out

Luckily, Tropea captured the majestic unlocking. It's not everyday that we get to see cats being cute and helpful. Read more...

More about Twitter, Cats, Viral Videos, Culture, and Web Culture

Google Opens Up .Dev Domain Name Registry to Everyone by @MattGSouthern

Search Engine Journal - Tue, 02/19/2019 - 19:57

For the first time, Google is letting anyone register a domain using its .dev extension.

The post Google Opens Up .Dev Domain Name Registry to Everyone by @MattGSouthern appeared first on Search Engine Journal.

YouTube changes 'strike' policy for first-time offenders

Mashable - Social Media Marketing tips - Tue, 02/19/2019 - 19:48

YouTube is changing its "strike" policy in an effort to make it easier to understand.

With the changes, first-time offenders who violate YouTube's policies will receive a warning instead of a "strike," which carries more serious consequences. The new policy will take effect next week, beginning Feb. 25. 

SEE ALSO: This was YouTube's most viral video of 2018

YouTube's strike system is the main way the service polices content on its platform. Creators get strikes when they violate the company's policies, such as those prohibiting harassment and hate speech, for example.

"We want to give you even more opportunities to learn about our policies, so starting February 25, all channels will receive a one-time warning the first time they post content that crosses the line, with no penalties to their channel except for the removal of that content," the company wrote in a blog postRead more...

More about Tech, Google, Youtube, Tech, and Big Tech Companies

Funko is releasing 'The Office' figures since everyone still loves the show

Mashable - Social Media Marketing tips - Tue, 02/19/2019 - 19:47

It's been nearly six years since the series finale of  The Office aired on NBC, but the workplace comedy still has an extremely dedicated fanbase.

To kick off 2019, amidst passionate pleas for an Office reboot, Funko decided it was finally time to release a collection of adorable Pop! figures inspired by some fan favorite Dunder Mifflin employees.

The figures debuted at the 2019 New York Toy Fair — along with figures inspired by Shazam!, Post Malone, Dragon Ball Z, and more — and as a die-hard Office fan, I can honestly say they look damn near perfect.

ICYMI: The Office Pop!s are on the way! #FunkoTFNY

— Funko (@OriginalFunko) February 17, 2019

More about Television, Culture, The Office, Toy Fair, and Funko Pop

Want to build a video game? Pick your own price to learn how

Mashable - Social Media Marketing tips - Tue, 02/19/2019 - 19:14

Maybe you've already yeehaw-ed your way through 100% completion of Red Dead Redemption 2, Rockstar Games' recent western masterpiece; maybe you've only seen the in-game screenshots that have been snuck onto r/EarthPorn. Either way, anyone who's even remotely into gaming knows that RDR2 is unrivaled graphics-wise, which begs an important question: HOW?

Like many other leading gaming companies — Electronic Arts and Ubisoft, to name a couple — Rockstar has made its game engine a proprietary software. (Translation: It isn't available for us plebian developers to use.) But that doesn't mean you have to dash your dreams of creating the next RDR2 just yet: There are plenty of game engines out there that are free for anyone to download and use. Read more...

More about Development, Video Games, Mashable Shopping, Shopping Stackcommerce, and Shopping Solo

Unnerving 'Leaving Neverland' trailer looks at the darkest allegations against Michael Jackson

Mashable - Social Media Marketing tips - Tue, 02/19/2019 - 18:59

The trailer for Leaving Neverland has arrived, giving a dramatic glimpse at the documentary about two men who allege that they were sexually abused by Michael Jackson when they were children.

Leaving Neverland, which premiered at Sundance in January, looks at the stories of two men, Wade Robson and Jimmy Safechuck, who were invited to Jackson's Neverland Ranch and were allegedly abused repeatedly by the pop star starting at the ages of 7 and 10.

Leaving Neverland was picked up by HBO, which will air the documentary in two parts on March 3 and 4. Read more...

More about Movies, Hbo, Documentary, Michael Jackson, and Leaving Neverland

The curse of the Twitter reply guy

Mashable - Social Media Marketing tips - Tue, 02/19/2019 - 18:50

This piece is part of an ongoing series exploring what it means to be a woman on the internet. 

On Twitter, a place where a lot of bad things happen, there's a mostly harmless but decidedly annoying phenomenon. A lot of people, mostly women, have noticed that one or two men always, no matter what, reply to their tweets. 

These men are colloquially known as "reply guys." While no reply guy is the same — each reply guy is annoying in his own way — there are a few common qualities to watch out for. In general, reply guys tend to have few followers. Their responses are overly familiar, as if they know the person they're targeting, though they usually don't. They also tend to reply to only women; the most prolific reply guys fill the role for dozens of women trying to tweet in peace.  Read more...

More about Twitter, Feminism, Social Media, A Woman On The Internet, and Reply Guys

Stop avoiding your taxes — this service will help you e-file fast, and it's on sale

Mashable - Social Media Marketing tips - Tue, 02/19/2019 - 18:46

It's common knowledge that April 15 is D-Day for tax season, yet an estimated 20 to 25% of Americans will wait 'til the last two weeks before that deadline to start prepping their returns. (Y'all like to live on the edge, huh?)

Pro tip: Don't be like 20 to 25% of Americans. You can get your taxes out of the way fast with the help of TaxSlayer, an intuitive online tax prep service that's currently offering Mashable readers sweet deals on three of its plans. 

Save 29 percent on your choice of the following options: 

TaxSlayer Classic

Behind Door No. 1 is TaxSlayer Classic, a plan highly rated for best value and ease of use, which tracks down all the tax breaks you can get for kids, other dependents, home ownership, and retirement income with your Schedule A. It'll guide you through the process of successfully e-filing an individual federal tax return for all tax situations and with no form restrictions, guaranteeing 100% accurate calculations and a maximum refund. It also gives you the option of auto-filing your return using your W-2 or last year's info to save tons of time and comes with a year's worth of IRS notices. Read more...

More about Taxes, Mashable Shopping, Shopping List, Shopping Skimlinks, and Shopping Stackcommerce

Lightsaber dueling is officially a competitive sport in France

Mashable - Social Media Marketing tips - Tue, 02/19/2019 - 18:14

The French Fencing Federation has decided to let Jedis shine, and is making the iconic Star Wars-themed battles subject to professional judging. These are the rules: Two fighters duel it out inside a circle marked in tape. A hit to the head or body is five points. Read more...

More about Mashable Video, France, Star Wars, Lightsaber Duels, and French Fencing Federation

Google: Don’t Worry About Malicious Backlinks, We Ignore Them by @MattGSouthern

Search Engine Journal - Tue, 02/19/2019 - 17:59

Google's John Mueller says site owners shouldn't worry about negative SEO attacks that involve malicious backlinks.

The post Google: Don’t Worry About Malicious Backlinks, We Ignore Them by @MattGSouthern appeared first on Search Engine Journal.

Save 60% on H&R Block tax software on Amazon and conquer tax season with confidence

Mashable - Social Media Marketing tips - Tue, 02/19/2019 - 17:54

Although doing your taxes is intimidating and tedious, it's something everyone has to complete before the April 15th deadline. 

However, H&R Block Tax Software Deluxe + State 2018 can walk you through the process and help you get the most out of your return to get the biggest refund possible. Luckily, the software is now on sale for just $18, or $26.99 off its list price on Amazon. This is the lowest price the online retailer has ever offered for this product.

SEE ALSO: Congress may be divided on taxes, but it's finally united in its war on faxes

Normally retailing for $44.99, H&R Block is a wonderful do-it-yourself and simple option to maximize your refund for 2018. Just import your W-2, 1099, or 1098 forms and H&R Block will go step-by-step to help you file your federal and state taxes on time.  Read more...

More about Taxes, H R Block, Mashable Shopping, Shopping Amazon, and Shopping Solo

How to seriously speed up Chrome with a single click

Mashable - Social Media Marketing tips - Tue, 02/19/2019 - 17:35

Tab addicts, rejoice!

If you're a tab-loving Chrome power user, a simple extension can give you the power to speed up your computer instantaneously. The folks at BGR recently called our attention to the extension OneTab, and we had to spread the word. 

Having multiple tabs open eats up RAM and CPU resources, two components that contribute to the speed of your machine. Ever hear the fan start whirring as you open 17 more tabs with articles to read later? That's your computer getting overloaded with the multiple digital balls it has to juggle, causing it to slow down.

The extension OneTab essentially caters to your tabs habit, managing RAM and CPU resources, while assuring you that you won't lose the link to that 2,500 word think piece you swear you're going to read later.  Read more...

More about Google Chrome, Ram, Cpu, Tabs, and Mozilla Firefox

What to expect from Samsung's Galaxy S10 event on Feb. 20

Mashable - Social Media Marketing tips - Tue, 02/19/2019 - 17:24

All eyes are on Samsung once again.

Ten years after launching its first Android-powered Galaxy phone to challenge Apple's iPhone, the Korean electronics giant is expected to pull out all of the stops for the Galaxy S10 at its Unpacked event in San Francisco on Feb. 20.

SEE ALSO: Welp, we now know almost everything about Samsung's Galaxy S10 lineup

Mashable will be live on the ground covering everything Samsung announces at the event. Yan also watch Samsung's official livestream here when it starts at 2:00 p.m. ET/11 a.m. PT.

OK, now that we have all of the logistics out of the way, what are we realistically expecting from Samsung's big event? Read more...

More about Mobile, Android, Samsung, Unpacked, and Foldable Phone

Laptop shopping on a budget? This popular Lenovo Chromebook is $120 off and under $200 at Walmart.

Mashable - Social Media Marketing tips - Tue, 02/19/2019 - 17:22

Everyone hypes up high-end laptops, but here's the thing: Not everyone needs to drop $1,000 plus on one.

And while we love our MacBooks and Razers here, people who aren't doing massive work projects or graphics-heavy gaming could manage to save a lot by grabbing a Chromebook instead. And this well-reviewed one from Lenovo is $120 off today, making it just $179.

Image: lenovo

Lenovo has joined the ranks as one of the best laptop brands and frankly, deserves just as much credit as the Apples and Dells of the world. Their mega low prices don't look like it, but these affordable devices get more love than a lot of higher-priced competitors. The Lenovo Chromebook S330 (81JW0001US) is great for daily computing, watching Netflix, and other day-to-day laptop stuff, featuring a 1080p FHD display and 1.70 GHz processor. Read more...

More about Lenovo, Chromebooks, Mashable Shopping, Shopping Skimlinks, and Shopping Solo

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